Client: Circle K

The successful completion of large scale branding projects requires effective planning, logistical experience and installation expertise. Simply producing the work is not enough.

In 2017, Prestige Signs was awarded the contract to roll out the ‘Miles’ rebrand programme countrywide on behalf of our client Topaz – updating the entire forecourt area of all their service stations. The objective was to complete the programme of over 400 sites – countrywide – in only 6 short months.

From creative implementation of brand guidelines, manufacture and installation, Prestige Signs planned, managed and completed the project – on time and within budget!

The enormous credibility gained from our successful ‘Miles’ brand roll out led to Prestige Signs being asked to tender for the comprehensive corporate rebrand of Topaz to Circle K in Ireland. Despite intense competition from both home and abroad, Prestige Signs secured the contract beginning in April, 2018.

Pump Dispensers

Branding of pumps & spreaders


Projects Duration



This massive project required comprehensive and sizeable logistical planning and investment by Prestige Signs with regard to materials, manufacturing and human resources.

Purpose-built software was developed to conduct site surveys enabling Prestige Signs to complete 440 site surveys in only 10 weeks. This newly developed technology enabled our operations team to estimate in advance materials and labour requirements and based on the information obtained, installation teams were strategically assigned throughout the country.

Through the commitment of our team, the expertise and experience of our management and staff, all deadlines were met and the rebranding project is currently four months ahead of target. It is a remarkable testament to our ability to deal with a project of this magnitude.

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